OK, in previous years people have suggested that everyone should be doing Christmas campaigns to win more traffic etc at the busiest shopping time. Christmas is fast approaching, so apart from creating Christmas pages, what sort of things do people do? And do people search for “Christmas gifts” etc.? I know I never have. I just search as normal. What should I be doing now to ready myself for the season of goodwill and spending?
I am hoping to find the answers to these questions soon. At the moment I am thinking that just targeting “Christmas” as a keyword is the only way to boost traffic in the run up to XMas.