Adsense in Your Pocket

Now that mobile technology is progressing well, and more an more websites are producing mobile versions, and that Google offer mobile targeted Adsense / Adwords advertising, now is the time to start thinking about the best way to win the Adsense in Your Pocket market, and get advertising on your sites showing up on mobile browsers all over the world.

So, how? What is the secret? How is it done? It is straightforward now to set up a website with a mobile version. And Google kindly provide the adverts for your mobile site though their Adsense program. But how to make it work?

Studies have suggested that Adsense for mobile pays badly and that click through rates are low, and cost per click also low. Currently the average Adwords customer is not targeting mobiles, and until this picks up, mobile content will continue to perform badly.

Is Adsense the best option for mobile websites? Or should content sites look for alternative methods of generating revenue?

Have you had success with Adsense for mobile? If so, what worked?

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