Bing is taking its battle with the mighty Google seriously. When Bing was first launched people thought that it was simply a rebranding of the old Microsfot Search Engine. But they have bigger plans in the pipeline, and are looking at ways to get fresh content that Google has yet to do themselves. But will it be enough to really cause a stir and win some of business from Google?
“Microsoft Corp., seeking an edge over Google Inc. and Yahoo! Inc., will include updates from Twitter Inc. in its new Bing search engine.
Bing will initially display Twitter feed entries, or Tweets, from prominent users of the social-networking site, Microsoft said yesterday in a blog posting. Users who search for names like Al Gore along with the word Twitter will get the former vice president’s latest Tweets and a link to see more.
Microsoft released Bing last month in a bid to improve on its third-place ranking in the U.S. Internet search market. The new feature is part of an effort to get more “real-time data” into search results, the company said.”
Source: Bloomberg Technology News
